Creator Mode on LinkedIn is your backstage pass to LinkedIn's content creation and publishing features.

If you're looking to level up your LinkedIn game and grow your audience, then creator mode might just be the ticket.

But what is creator mode, you might ask?

Well, in short, it's like having a backstage pass to LinkedIn's content creation and publishing features.

And who doesn't love a good backstage pass?

When you switch on creator mode, you get access to a whole host of additional features that can help you establish your personal brand, build your following, and showcase your thought leadership skills.

Think of it like a superpower that lets you create and publish content more easily, while also giving you valuable insights into how that content is performing.

So what are some of the benefits of creator mode?

First off, it can help you grow your following on LinkedIn.

When you switch to creator mode, your profile is optimized for publishing content, which means your articles and posts will be more visible to LinkedIn users.

Plus, your primary profile action button switches from Connect to Follow, which makes it more likely that people will follow you since they don't have to wait for your approval first.

But it's not just about getting more followers.

Creator mode also gives you access to specific creator features, like LinkedIn Live and LinkedIn Newsletter.

With LinkedIn Live, you can host live streams directly from your profile, page, or event, which is a great way to showcase your subject matter expertise and engage with your audience in real-time. AND, with LinkedIn Newsletter, you can send out regular updates and keep your followers engaged with your brand.

But wait, there's more!

When you're in creator mode, you also get access to creator analytics, which are separate from LinkedIn Page analytics. This means you can see exactly how your content is performing and get insights into who's reading your posts and engaging with your content.

Plus, you can add up to five hashtags to your profile and even use a 30-second video as your profile picture. Talk about standing out from the crowd!

And perhaps the best part of creator mode is that it's a great way to establish yourself as a thought leader in your industry and build your personal brand.

By emphasizing your original content, you can share your unique perspective and insights with your followers, which can help you stand out from the sea of sameness on LinkedIn.

So if you're ready to take your LinkedIn game to the next level, give creator mode a try. Here is how you can set it up right now:

  • Step 1: Start by going to your LinkedIn profile and click on the Me icon at the top of your LinkedIn homepage. Then click View Profile.

  • Step 2: Scroll down to Resources and click on the button that says Creator mode: Off. Toggle this button to activate creator mode.

  • Step 3. You’ll see a preview of what LinkedIn creator mode will look like on your profile. Click Next.

  • Step 4. On the next screen, you’ll add hashtags to indicate the topics you post about the most. Choose up to five topics and click Done.

  • Step 5. From there, simply follow the prompts to finish setting up LinkedIn creator mode. And you’re done!

With its powerful features, insights, and analytics, it's like having a backstage pass to LinkedIn's content creation and publishing universe.

Who knows, you might just become the next big thing on LinkedIn!

Previous
Previous

Build a personal brand like Adele

Next
Next

LinkedIn is your secret weapon when it comes to building your personal brand.